IAM Leadership

lead from the powerhouse

of your core character and convictions

Ginny Victory


Why Reform Leadership? 

Masculine Styles

Y’know how we’ve been taught that hard core masculine leadership styles get results? Right?

They don’t.  They end up forcing us into a box we were never meant to serve out of  ~ stripping us of our innate leadership abilities along with our margin and impact.

Black Chess Pieces

Inauthentic Tactics

We’ve followed the leadership teachings, done all the right things, checked off all the boxes AND are carrying a heavier mental load than ever, other’s loads too.   Under high performance pressure we resort to inauthentic leadership tactics that range from playing politics to being demanding to people-pleasing. And we wonder why we are leaking energy, expertise and the margin we’ve earned and need for a full and fulfilling life.

Woman Walking


Pilates principles bring us back to the powerhouse of our core and I work with women leaders to do that so they  embody their feminine force to equalize with the hard core masculine to lead with from their greatest gifts, to get the right things done and have the influence and impact on the solutions that the world needs right now and they gain more ease, energy, time and earnings.

Highlighted Clients

Norma Rapko Vargas

artist, inventor, entrepreneur

From people-pleasing and losing thousands per month with her manufacturer who did not meet demand. 

To engaging her feminine core to set and hold real boundaries and ultimately release this provider trusting another opportunity to arise.  Immediately she received an offer of better manufacturing terms, recouped losses, met demand with extra capacity and won a space in Michaels to sell her Crystyler patented design tool.

Ginny has

a razor sharp

business mind

with the ability

to see

inside your soul.

Lori Byron

Corporate PR 

PR Famous in Your Field

Ginny has a 

razor sharp business mind

with the

ability to see inside your soul.

 Lori, PR Firm

Stacy: Director of Marketing 

USA Pro Sports Team

From a desk in the basement corner of her arena, discouraged with company culture and being overlooked, started job hunting.

To tapping into her innate leadership abilities to say no to an outside opportunity that was not a fit and pitching and winning a department project that grew into a corporate-wide initiative led by the newly promoted Stacy.  Including a 50% pay increase.

Pamela Roach
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Ginny is a unique combination of left 

and right brain contributor ... supporting me in growing my business and become a more centered and effective leader.

CEO: Breakthrough Technology Group  [6-Sigma + Marketing]
6-Sigma + Marketing Consultant

Leslie: Owner Coldstone Creamery

From discovering fraud in the purchase financials and a 5-figure  per month loss...

To 5-figure per month profit by embracing her purpose to generate hope for the community, team and customers. Leslie trusted her CORE to streamline processes; negotiate better terms with vendors; implement and hold-to systems, policies and procedures; invest in her team; raise prices and partner with local non-profits for win-win-win-wins! A beacon of hope and the downtown gathering place for all ages.

Norma: HSN
Norma: HSN
Ginny w/Nell CMI
Ginny w/Nell CMI
Director to VP
Director to VP
Earth Champagne Designs
Earth Champagne Designs
Romy:Shark Tank
Romy:Shark Tank
Leslie: Owner
Leslie: Owner

facilitating leadership reformation

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Work With Ginny